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Doing Your Best Every Day Is Not Your Best

Written By: Lauren Howard

Doing your best every day is not your best. 

It’s not possible. 

If you’re doing your best every day, then that’s your norm. 

You can’t have a goal to work at 100 percent every day. Capacity changes. It comes and goes with situations, projects, health, wellness, and a million other nuanced things that affect what we are capable of on the regular. 

You can do as much as you are capable of at that moment in time. That’s sometimes unpredictable, but it’s reality. 

This idea that you can wake up every day at 4:30, do your cold plunge, churn out hours of work before 8 a.m. and grow your business by 100 percent every day is not only impossible but it’s inhumane. 

There will be days of more and days of less. 

There is nothing wrong with that. In fact, there is everything right with that. 


Founder & CEO at elletwo


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